missrachelsmith

Publications

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This page contains references to and where possible, links to or copies of articles I’ve written for industry publications.

Starting in 2011, my colleague Ben Taylorson and I have regularly contributed to the News from member libraries section of SCONUL Focus on behalf of Durham University Library. The first update we wrote was published in Volume 52.

Rachel Smith, Libraries and word of mouth marketing, CILIP Update, August 2011 (pp. 40-42). This article (as its title might suggest!) discusses libraries and word of mouth marketing and explores the library’s award-winning Library 24/7 campaign. Ever committed to the open access agenda, I’ve made this article available through the University’s institutional repository.

In the 2010-2011 academic year, I edited and designed the library’s Postgrad Update newsletters. Take a look at the Michaelmas 2010 and Epiphany 2011 editions.

Rachel Smith, Marketing Gold: Promoting Libraries through Data and Web Technologies, Public Eye, Issue 78, Winter 2010 (p.3). This was a report I wrote about the CILIP Publicity and Public Relations Group 2010 conference, where I was presented with the Silver Marketing Excellence Award on behalf of the library for our Library 24/7 campaign.

Rachel Smith, Futureproof: Making Libraries Indispensable to Learning, Teaching and Research, NE LIP, Winter 2010 and CoFHE Bulletin, Issue #118, Spring 2011 (pp. 4-5). I was asked to write this report by the North East branch of the UC&R group, who offered me a sponsored place to attend the 2010 UC&R and CoFHE conference. The report was then reused by the CoFHE bulletin a few months later!

Rachel Smith, My Week, Library and Information Gazette, 21 October 2010 (p.19). A week in the life…

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Written by missrachelsmith

May 14, 2011 at 14:00

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